Advertising – Feedback, Theory, and Application
This article is the most awaited that people are waiting for. Advertising strikes anywhere, there are many ways to be…
Modernistic Advertising
Advertising, in common with other phases of human effort, is subject to the vagaries of fashion. The popular presentation of…
How Ethical Leaders Set an Example
What can happen when leaders of an organization make poor ethical choices? Ethical leaders place ethics above profits and it…
Christian Life Balance Is Crucial to Your Business – Learn Why
In this article, I will introduce concepts and principles that are crucial to obtaining a successful work and life balance.…
Pros and Cons of Being an Image Consulting Expert
Image consulting experts are professionals who make clients look presentable for meetings, PR conferences, movie shoots and other big events.…
R2B Sales Tips (Retail to Business Sales)
Retail to Business (R2B) has become a major buzz word in today’s corporate world. R2B simply means acquiring business customers…
What’s the Difference Between Consulting and Consultative Selling?
How Do You Close a Consultative Sales Conversation? I asked that question the other day on LinkedIn.com under the category…
Consulting for Small Businesses in Nigeria
Business or Management Consulting is the practice of helping organizations solve problems so as to improve their efficiency, effectiveness and…
Three Keys of Branding That Will Turn Small Business Advertising Expense into an Investment
If you do not have an effective and unified branding strategy most of the money you are spending on advertising…